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Friday, November 15, 2024

BC Place stadium could get new name as PavCo shops naming rights

The provincial government is once again shopping around naming rights for BC Place stadium.

In 2012, the BC Liberal provincial government scrapped a $35 million deal with Telus to rename the stadium to Telus Park because of the public’s “strong attachment” to the BC Place name.

Telus Park BC Place rendering
Rendering of BC Place as Telus Park. Credit: PavCo

With a new NDP government in Victoria, there’s been a change of heart. The crown corporation that operates the stadium — PavCo — says it’s seeking a private partner to help offset operating costs.

“This naming rights sponsorship opportunity will make more funds available for government to improve the services that British Columbians count on,” said Lisa Beare, minister of tourism, arts and culture.

Proposals are due by February 21, 2019.

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Peter Meiszner
Peter Meiszner
Peter Meiszner is an experienced journalist and media relations professional, based in Vancouver. As founder of urbanYVR.com, he has been reporting on urban development across the Lower Mainland since 2016, and has also served as vice-chair of the Gastown Historic Area Planning Committee. In October 2022, he was elected to Vancouver city council and is no longer actively reporting for urbanYVR.

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